Logo Colour and File Usage Template

$80.00

For: Adobe Indesign + Canva

You didn’t meticulously refine every little detail of a logo just to see it misused. Or to have clients constantly asking what all those different file types are, which one they should use when or what colour mode is right for a particular situation.

This editable template sets your clients up for success (and saves you a few headaches) by educating them on what logo and colour to use, when. And while it helps you provide the level of offboarding and client education that makes you look like a creative expert, it can also increase the perceived value of your work.

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    Prior to purchasing, please have a good read of the compatibility requirements and licensing/refund info below:
  

Notes

Simply customise this guide to your own/your client’s branding style, then either add to their Offboarding folder as its own document or combine it with your client’s Brand Guidelines doc as a strategic inclusion to further reinforce best practices.

This template can be used alone when adding to your offboarding documents for your client's project OR you can easily add this to your own Brand Guidelines document at the end for further reinforcement of best practices.

PLEASE NOTE: We have included language we like to speak in for our clients, and try not to overcomplicate it with too much technical jargon. As such, we take no responsibilty for copywriting accuracy in terms of file types and colour modes (we like to keep it as simple and easy to understand as possible!).

Included:

7 page Indesign + Canva template
How to Use Your New Brand Folder
A Guide to Colour Modes
A Guide to File Types
When to use a PNG File (common question)
Logo Misues (Do's and Don'ts)
Fully customisable layout to your own branding, fonts, colours, copywriting
Basic help links for editing in Adobe Indesign

Not Included:

Images. Images are for context only and are not included. Please check out Moyo Studio for fabulous stock imagery or Unsplash for free stock options
Lorem Ipsum. This template includes all copy with prompts to add your business name. Simply keep the copy or replace with your own words
Full on help guide for Indesign editing. This is not a training exercise, you will need to know how to edit an Indesign document or else learn at your own pace using Adobe tutorials/Youtube.

Features:

No lorem ipsum
Thoughtfully designed layouts and typographic choices
All text, colours and fonts can be easily changed to match the look and feel of your own branding and style
Free fonts that you can download with ease; links included in txt help file

Requirements:

ADOBE INDESIGN or Canva

How do I use it?

Open the template and replace the content with your own. Drop into your client's new Brand Guidelines folder. These templates include original text too so you have a guide on what to write where!

What can I customise?

Everything! You can move, edit or change all the elements in the template. You can add, remove or duplicate pages as well as change the order. All colours and fonts are completely editable so you can swap them out for your own branded ones.