Your First Digital Product: What to Create, Where to Start + A Free Idea Guide
You’ve probably heard it a hundred times—“add a digital product to your business!” But what if you don’t have a course, your process still feels a little messy, or you don’t even know what to sell?
Here’s the truth: you don’t need a 12-week funnel, a team, or a viral TikTok to launch a digital product. You just need a solid idea, a little direction, and the right tools.
What You’ll Learn in This Post:
✔️ What makes a digital product actually sell
✔️ Smart ways to uncover digital product ideas from your existing services
✔️ How to validate your idea before you build it
✔️ + Grab your freebie: 50+ Digital Product Ideas You Can Create in a Weekend
What Makes a Digital Product Work
A great digital product doesn’t just exist — it solves a real problem for a specific audience in a way that’s easy to use and even easier to love. Before you start designing or packaging anything, keep these elements in mind:
It solves a pain point or fills a clear need
It’s simple, usable, and doesn’t overwhelm
It delivers a quick win or long-term value
It’s priced to reflect both ease and impact
Examples: A plug-and-play welcome packet, an onboarding checklist that saves hours, a Notion hub for busy creatives
Turn Your Services into Scalable Products
The fastest way to create your first product? Start with what you already do. If you've delivered it 1:1, you can likely package it for the masses. Think of it as productising your brain.
Look at your most-requested client deliverables
Turn your processes into step-by-step templates
Package your advice into scripts or swipe files
Repurpose internal resources you’ve already built
Examples: Brand strategy questionnaires, email scripts, pitch decks, service walkthroughs, Canva social templates
Validate Before You Build
You don’t need a 50-page course or a 100-template bundle to start. What you do need is proof that someone actually wants to buy it. Before you pour your energy into perfecting it, test the idea first.
Ask your audience what they’re struggling with
Run polls or mini surveys on Instagram
Sell a low-lift MVP version before building the full thing
Listen to repeat questions or common client bottlenecks
Examples: Pre-sale of a resource pack, mini offer on a checkout page, “DM me if you want this” posts, quick downloadable PDF with zero filler
Want It All? We Got You
We've bundling everything in the Creative Process Collective shop into one limited edition package. That’s right—every guide, workbook and template designed to elevate your business, streamline your processes, and save you time is now yours in one go (that’s over 40 products!).
Yes that’s right, even the Squareshoppe Squarespace 7.1 template 🤯
